Sleep is a very easy thing to define, right? You close your eyes, hit the hay, and turn off until the next day. Your brain is just a super-advanced computer, and sleeping is the equivalent of turning off for the night.

Except there are dreams!

One of the most underestimated aspects of our day-to-day lives is the importance of what fabrics we use. They are everywhere. In our clothes, our towels, the seats of our cars and sofas, our handkerchiefs, and, of course, our bedding. Silk, cotton, linen, they all have different characteristics and are made to almost infinitely variable standards, aesthetic and of quality.

So why is linen such an absolute staple? It has been used, without interruption, for thirty-six hundred years. Yes, you’ve read that right. Archaeological findings indicate that flax fibres have been used by people to create linen-like fabrics that long ago.

Have you ever read the label of one of your favourite bed sheets and found the word SUPIMA on there, and wondered what it meant? Maybe you found a reference to it online? Well, SUPIMA® cotton is one of the finest cottons in the world, and here is a little bit of what makes it so great:

Linen is an inherently European product. There are 10.000 companies in 14 European Union countries involved in the process, from growing the flax plants to creating the beautiful linen products we all have learned to love. Its involvement in our lives is everywhere, even in our vocabulary. The word “line” comes from linen, because straight lines were determined using linen threads since before rulers and pencils were a thing.

A lot of what makes quality bedding special is always down to raw materials. If you don’t start out with an elite product, all the technique and manufacturing skills in the world will still always produce a subpar product. Egyptian Cotton™ is one of the finest raw materials in the world. Here is what makes it so unique.

Mulberry silk has a long and storied past. It is grown in China, and it has a long tradition. The silk is made by the larvae of the Bombyx mori, the domestic silk moth. In this aspect, it is not unique. What makes it unique is what the larvae are fed. They eat only leaves from the mulberry tree, and it is that very special diet that allows them to weave such a perfect, smooth, silk.

There are several important questions you need to ask yourself when there comes the time to purchase quality bed linens. If you find exactly the right product, you will improve the quality of your sleep to an extent that you may not realise at first glance. And, if you improve the quality of your sleep, you will be sure to improve your life quality right alongside it. So here is how to pick between a sateen and a percale.

Whether you are considering a towel set or just an individual piece, it is important that whatever touches your skin after washing provides both comfort and efficacy in drying. Towels are such an integrated part of our daily routines that we often fail to consider how unique a role they play in the way we lead our lives.

Now that summer’s finally back in town, the right bedding will help you enjoy it night after night. Even if you're not the kind of person who changes out bed sheets each season, you'll still find this helpful as you defeat overheating in comfort and style.

Do you toss and turn at night, trying to stay cool? Are you in desperate need of a few tricks to survive hot summer nights? When one leg off the covers just isn’t enough, you’ll want a refreshing top sheet ASAP.

When selecting the elements for a new or renewed bedroom, pillowcases have a main role in the décor. The truth is: both Housewife and Oxford pillowcases are excellent adds! So, what distinguishes them?

Thinking about sheets, sleeping on the fabric we like the most can highly increase our sensations, regardless of raw materials in use. But should we choose Sateen or Percale? Let’s check.

When we talk about bedding’s raw materials, cotton comes immediately to our mind. But is all the same? There is one that definitely stands out: Egyptian Cotton™.

How do you know your sheets are free of harmful chemicals? Well, OEKO-TEX® analyses the entire process to make sure it follows the right pattern – and we’re certified by them

If you google it, you’ll probably read many articles saying that isn’t likely to be true. However, we are going to tell you how we can do thread count over 500.

The answer is quite simple: yes, it is possible, but not with usual raw materials. And we use the best to produce our high-quality bed linen, being the Egyptian Cotton^TM our star. You’ll be surprised at how much thread count (TC) makes a difference.